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The B.B.A. in Entrepreneurship at Georgia State University’s J. Mack Robinson College of Business is a forward-thinking program designed to equip students with the skills needed to launch, manage, and scale new ventures or drive innovation within established companies.
The program combines creative problem-solving with solid business fundamentals, empowering students to develop viable business models, design innovative products and services, and effectively lead entrepreneurial initiatives.
Students gain core competencies in:
Opportunity recognition and creative problem-solving
Product and service design for new ventures
Business model development and validation
Venture scaling and growth strategies
Leadership, teamwork, and entrepreneurial communication
The program offers flexibility through electives focused on social entrepreneurship, family business, innovation, and entrepreneurial finance, and emphasizes experiential learning through venture creation, internships, and mentorship opportunities with Atlanta-based entrepreneurs and investors.
Course Overview:
Year 1: English Composition I & II, College Algebra, Critical Thinking, Perspectives on Culture or Science, Business, Value and You, Macroeconomics, Microeconomics, Humanities, Fine Arts, Elementary Statistics
Year 2: Principles of Accounting I & II, Introduction to Computer-based Information Systems, U.S. History, American Government, Lab Sciences, Additional Humanities/Fine Arts/Language Courses, World History/Politics, Social Science
Year 3: Business Communication, Business Analysis, Corporate Finance, Marketing Management, Legal and Ethical Environment, Managing People in Organizations, Entrepreneurial Thinking, Product-Service Design for New Ventures, ENI Elective, Upper Division RCB Elective
Year 4: Business Model Validation, Scaling a New Venture, Strategic Management, Global Business, Two ENI Electives, Upper Division Business Electives, Upper Division General Electives, Exit Exam
Venture Creation: Students develop, validate, and potentially launch real ventures throughout the program.
Internships: Strongly encouraged, with opportunities at startups, corporate innovation teams, and small businesses in Atlanta.
Student Organizations: Entrepreneurship Club, business plan competitions, and industry networking events.
Mentorship: Access to Atlanta’s entrepreneurial community, including mentorship from investors, founders, and incubator networks.
Graduates are well-prepared to launch their own businesses or join innovation-driven teams.
Opportunities to work in startups, family businesses, corporate innovation units, or social enterprises.
Strong professional connections in Atlanta’s entrepreneurial ecosystem.
Career support from Georgia State’s dedicated business career services.
87% of Georgia State graduates are working or studying after 15 months.
Graduates earn a median salary of $49,500 (based on Georgia State outcomes).
Georgia State University will start releasing Early Action, Honors and Scholarship decisions on December 15.Accepted English proficiency tests: IELTS, TOEFL or PTESchool Report, Mid Year Report & Final Report RequiredApply with the name EXACTLY as it appears on your passport/birth certificate/marriage license. Do NOT use special characters or non-English letters in your application. Do not apply with a nickname or abbreviation, only use your government name.For applicants with a 3.4 GPA or higher (recalculated based on the 17 units of the Required High School Curriculum), we will not require test scores for an admissions decision.Applicants with a GPA below 3.4 are encouraged to submit test scores. If you apply without test scores and are below a 3.4, you may be placed into our Summer Success Academy or Panther Excellence program or admitted to our Perimeter College (which offers associate-level degrees). Perimeter College students can transition to the Atlanta campus for a bachelor’s program once they have obtained a 2.0 Perimeter College GPA and 30 or more credit hours.Ask your high school counselor to submit your transcript electronically through the Common Application or GA Futures. Schools may also send them to us electronically at [email protected]Submit Test Scores. You may submit official scores for either the SAT or ACT or both. Submit SAT scores through College Board. Use Georgia State’s SAT code: 5251. Submit ACT scores through ACT. Use Georgia State’s ACT code: 0826.Common App personal essay optionalCollege questions: 1 optional. Depending on your answers to some questions you will be required to complete additional writing questions.This college does not use a writing supplement for any additional writing requirements.AACSB-accreditedEntrepreneurStartup FounderBusiness Development ManagerInnovation ManagerProduct ManagerSocial EntrepreneurFamily Business SuccessorFranchise OwnerConsultant
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Georgia State University
