Bachelor of Business Administration in Management

4 Years On Campus Bachelors Program

Texas Tech University

Program Overview

The BBA in Management at Texas Tech University prepares students to lead organizations through strong interpersonal, strategic, and problem-solving skills. The program emphasizes communication, ethical leadership, and real-world application, allowing students to specialize in either Human Resources Management or Strategic Entrepreneurship & Innovation. Graduates emerge ready for diverse roles in global corporations, small businesses, startups, and public administration.

Course Overview:

Business Core Curriculum

  • Accounting, Finance, Marketing, Management

  • Economics, Business Law, Statistics

  • Information Systems, Business Communication

Management Core Curriculum

  • Organizational Behavior

  • Human Resources Management

  • Leadership and Strategy

  • Innovation and Strategic Thinking

Concentrations

  • Human Resources Management:

    • Focus on leading organizations, workforce planning, ethical practices, and competitive global strategies

  • Strategic Entrepreneurship & Innovation:

    • Emphasis on creating value through innovation, launching new ventures, and entrepreneurial thinking

Communication Literacy Requirement

  • Communication

  • Professional Communication

  • Information Systems

  • Management Capstone

Experiential Learning (Research, Projects, Internships etc.)

Student Organizations:

  • Participate in leadership and business-focused clubs

Capstone Projects:

  • Apply classroom knowledge to real-world scenarios

Internships:

  • Encouraged to gain industry experience and boost employability

Progression & Future Opportunities

  • Job Placement Rate: 92.8%

  • Career Paths:

    • Human Resources, Organizational Development

    • Consulting, Retail and Store Management

    • Entrepreneurship, Strategy and Innovation

    • Public Administration and Policy Design

  • Graduate Study: MBA, MS in Management, MPA, JD

  • Career Support: Rawls Career Management Center offers coaching, job fairs, resume reviews, and on-campus recruitment

Program Key Stats

$24,451
$ 75
Rolling


63 %

Eligibility Criteria

BBB - ABB
3.0
26 - 30
75 - 80

1090 - 1270
22 - 28
6.5
79

Additional Information & Requirements

Career Options

  • Recruiting Specialist
  • Management Consultant
  • HR Manager
  • Business Analyst
  • Healthcare Administrator
  • Entrepreneur
  • Training & Development Coordinator
  • Retail Manager
  • Policy Analyst

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