Bachelor of Business Administration - Economics

4 Years On Campus Bachelors Program

University of Oklahoma

Program Overview

The B.B.A. in Economics at the University of Oklahoma’s Price College of Business explores the economic decision-making processes of individuals, firms, and governments. This program blends theoretical principles with real-world business applications to develop analytical and quantitative skills highly valued across sectors. Students gain a solid foundation in microeconomic and macroeconomic theory while also completing a comprehensive business core that includes finance, marketing, and strategic management. Graduates are prepared for careers in business, government, or for graduate study in economics, business, or law.

Course Overview:

Major Courses:

  • Intermediate Microeconomic Theory
  • Intermediate Macroeconomic Theory

  • Upper division Econ electives

Busienss Core:

  • Legal Environment of Business
  • Principles of Organization and Management

  • Principles of Marketing and Supply chain mgmt

  • Business Strategy and Policy (capstone, taken last semester)

Other Business & College Requirements:

  • Career Readiness I -Transitioning to Workplace
  • Career Readiness II-Advancing in Workplace

  • Innovation & Entrepreneurship

  • Business Finance

Experiential Learning (Research, Projects, Internships etc.)

  • Integrated Business Core Practicum: Students collaborate on launching start-ups and completing community service projects.

  • Capstone Course – Business Strategy: Real-world business analysis and strategy formulation.

  • Career Readiness Program: Develops essential workplace and professional skills through workshops, simulations, and employer interactions.

  • Passport to Success: A co-curricular program guiding students through career milestones, leadership training, and networking.

  • Internships & Student Organizations: Price College supports internship placements and student-led economics or business organizations.

  • Accelerated Programs: Opportunity to pursue a B.B.A./M.S. in Management of Information and Technology with a specialization in data analytics.

Progression & Future Opportunities

  • Graduate Pathways: Many students continue to MBA, M.S. in Economics, Law School, or Data Analytics programs.

  • 40,000+ Global Alumni: Price College graduates benefit from a robust alumni network, offering mentorship, referrals, and professional connections in top firms across the globe.

  • Graduate Outcomes: A significant number of graduates secure roles in business analytics, finance, and government policy, or pursue further graduate education.

Program Key Stats

$32,575
$ 90
Rolling


71 %

Eligibility Criteria

BCC
3.0
24 - 25
70

1130 - 1350
24
6.5
61

Additional Information & Requirements

Career Options

  • Economic analyst
  • Data analyst
  • Business consultant
  • Policy analyst
  • Financial analyst
  • Marketing analyst
  • Economic research assistant
  • Management trainee

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