Bachelor of Business Administration - International Business

4 Years On Campus Bachelors Program

University of Oklahoma

Program Overview

The Bachelor of Business Administration in International Business at the University of Oklahoma prepares students to understand how organizations operate across international markets, cultures and economic systems while building a strong foundation in business. The program is particularly suited to students interested in global marketing, international trade, foreign languages, cross-cultural management and economics, and it combines the International Business major with a second business major for additional specialization.

Curriculum Structure

Year 1: Students establish their business and analytical foundations through courses such as Principles of Economics-Macro, Principles of Economics-Micro, Personal Computing Productivity Tools and Computer-Based Information Systems, while beginning their language requirement. These courses help students build quantitative, technological and economic knowledge that supports later international business study.

Year 2: Students move deeper into core business knowledge with Fundamental Financial Accounting, Fundamental Managerial Accounting, Business Finance and Innovation & Entrepreneurship. They also begin formal career preparation through Career Readiness I – Transitioning to the Workplace and strengthen their professional communication and statistical skills.

Year 3: The international focus becomes central through International Business, alongside Principles of Organization and Management, Principles of Marketing and Legal Environment of Business. Students also begin fulfilling requirements for their second business major, allowing them to combine international business knowledge with a specialized area such as Finance, Marketing, Accounting, Management Information Systems or Supply Chain Management.

Year 4: Students complete advanced International Business electives and their second business major while bringing their business education together through Business Strategy and Policy, the program's senior capstone. International Business electives can include International Financial Statement Analysis, International Trade Theory and Problems, Managing Across Cultures, International Human Resource Management, International Marketing, International Financial Management and The Law of International Business Transactions.

Focus Areas

International business, global marketing, international trade, cross-cultural management, economics, foreign-language development, international finance, international human resource management, international marketing, international law, business strategy and global business operations.

Learning Outcomes

Students develop the ability to understand global business environments, apply business concepts across different countries and cultures, communicate across cultural settings, analyze international markets and business systems, and combine international business knowledge with a second business specialization. The required international experience also gives students direct exposure to living and studying in another cultural environment.

Professional Alignment (Accreditation)

The program is offered through the Michael F. Price College of Business, which has been accredited by the Association to Advance Collegiate Schools of Business (AACSB) since 1926. The university states that Price College is ranked in the top 12 percent of AACSB-accredited undergraduate programs by U.S. News & World Report.

Reputation (Employability & Rankings)

The University of Oklahoma states that its International Business program has been ranked among the top 30 International Business programs in the nation by U.S. News & World Report for more than 10 years. Price College also reports that 85.1% of its students are employed within six months following graduation, while the International Business program page reports an average starting salary of $61,500.

Experiential Learning (Research, Projects, Internships etc.)

The University of Oklahoma gives International Business students opportunities to move beyond classroom theory through international immersion, practical business projects and interaction with business professionals. A defining feature of the degree is the required pre-approved international experience of at least eight weeks, while Price College also provides hands-on business experiences through its Integrated Business Core, study-abroad programs, international internships and career-development activities.

Students can gain practical experience through:

Required international experience: Students must complete a minimum of eight weeks of full cultural immersion in a foreign country, earn passing credits while abroad and have the experience approved by the Price College International Business Committee.
Study-abroad opportunities: Price College offers exchange programs, semester-long experiences, international internships and other study-abroad opportunities. Faculty-led programs can include visits to local companies, trips to other cities and exposure to local cultural and economic environments.
First Fidelity Integrated Business Core: Students can work in teams to form a company, develop product ideas, conduct market analysis, manage employees and examine legal and financial issues. The program brings students into direct contact with professors, industry professionals and community partners such as First Fidelity Bank, whose banking executives provide feedback on student company loan proposals.
Practical business skills: The Integrated Business Core exposes students to accounting, financial analysis, market analysis and advertising, supply chain, website development and design, employee relationships and the business regulatory environment.
International Business Association: Students can participate in the International Business Association to expand their knowledge and experience, network with other students and participate in International Business competitions.
Language development: The degree includes a language requirement, with approved language concentrations including Arabic, Chinese, French, German, Hebrew, Italian, Japanese, Portuguese, Russian and Spanish.
Price Career Center: Students receive career coaching and practical preparation including interview and mock-interview preparation, career-fair and networking strategies, job-offer evaluation and salary-negotiation guidance.
Corporate and leadership exposure: Price College provides opportunities through the JCPenney Leadership Program, including corporate site visits, nonprofit board service, C-suite executive shadowing and conferences.
Innovation Hub: The Tom Love Innovation Hub provides tools and collaborative space for students developing business ideas, including opportunities to move concepts from prototype to pitch.

Progression & Future Opportunities

The BBA in International Business prepares graduates for careers involving global companies, international consulting, marketing, trade, government and cross-border operations. The program's combination of international business, language development, study abroad and a second business major gives students the opportunity to build both global perspective and functional business expertise.

Typical career paths include International Consultant, Import/Export Specialist, Marketing Analyst, Project Manager.

Students can strengthen their transition into professional careers through:

Career preparation: The Price Career Center provides interview preparation, mock interviews, career-fair and networking strategies, job-offer evaluation, salary negotiation and individualized career appointments.
Career-readiness courses: The degree includes Career Readiness I – Transitioning to the Workplace and Career Readiness II – Advancing in the Workplace, providing structured professional preparation within the curriculum.
Employment outcomes: Price College reports that 85.1% of its students are employed within six months following graduation. The International Business program reports an average starting salary of $61,500.
Employer connections: The International Business program identifies organizations where Price College International Business graduates work, including HubSpot, Lockheed Martin, Neiman Marcus, Opportune LLP, the Embassy of Spain and 3M.
Industry-integrated learning: Through the First Fidelity Integrated Business Core, students work with First Fidelity Bank executives who provide practical feedback on student businesses and evaluate loan proposals, connecting academic work with a real financial institution.
Global professional preparation: The program's required international experience and opportunities for international internships and exchange programs provide students with direct exposure to international business environments.
Accreditation value: Price College's AACSB accreditation provides students with a business education delivered within an internationally recognized quality-assurance framework. The college has maintained AACSB accreditation since 1926.
Broader Price College outcomes: Price College reports more than 50,000 alumni worldwide, providing graduates with access to a large international alumni community.

Further Academic Progression: After completing the BBA, students can continue into graduate business education at the University of Oklahoma, including the Full-Time MBA or Professional MBA offered through the Gene Rainbolt Graduate School of Business. The Full-Time MBA is a 48-credit graduate program that can be completed in 16 months and includes areas such as finance, entrepreneurship, management information systems, supply chain management and other business electives.