The Bachelor of Science degree in Business Analytics is designed to prepare students for jobs that require data analysis skills, data visualization, and presentation skills that are essential to decision making in organizations.
The explosive growth of technologies and applications that collect data and generate information is changing the business landscape. Current and new technologies and social media provide abundant information (i.e., big data) to businesses and organizations. Consequently, today’s challenge is to extract useful information from big data (data mining); to interpret that information (descriptive analytics), to predict the future (predictive analytics), and to make decisions that would help organizations to achieve their goals (prescriptive analytics).
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