1. University of Massachusetts Boston
  2. Program
  3. Bachelors
  4. Management BA Marketing Concentration

Management BA Marketing Concentration

4 Years On Campus Bachelors Program

University of Massachusetts Boston

Program Overview

The purpose of marketing is to find and keep customers. Employers in today s economic environment actively seek competent, committed individuals for a variety of upwardly mobile careers in the field of marketing. The marketing concentration provides students with an in-depth understanding of the most current thinking and practices in strategic marketing techniques along with the analytical, communication, and computer skills their employers expect.

Program Key Stats

Rolling


69 %

Eligibility Criteria

2.6
33
80

1130
6
80

Additional Information & Requirements

University provided official copy of Transcripts / Mark sheets/ Graduation Certificate/ Academic Record from every institution previously attended.

Career Options

  • Banker
  • Business analyst
  • Compensation specialist
  • Executive
  • Financial analyst

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