BSBA in Research and Analytics in Marketing

4 Years On Campus Bachelors Program

Bloomsburg University of Pennsylvania

Program Overview

Market research analytics is the process of extracting information about target markets, customers, and marketing efforts through data visualization tools in order to generate valuable business insights and report on obtained results in an effective way. It has that specificity to be focused on a real market feedback.

Program Key Stats

$33524 (Annual Cost)



78 %

Eligibility Criteria

2.6
34
80

1040
6
65

Additional Information & Requirements

Career Options

  • Business analyst
  • Sales manager
  • Human resources manager
  • Account manager
  • Product manager and Management consultant

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