Marketing BSBA

4 Years On Campus Bachelors Program

Bowling Green State University

Program Overview

Marketing students develop a variety of skills and interests as they learn about the analytical science of marketing and acquire an appreciation for the creative art of marketing practice. Students learn theories and practices about how products, services, and ideas are developed, distributed, priced, and promoted by a variety of business, nonprofit, and government organizations. They consider social, ethical, and legal issues.

Program Key Stats

$27000 (Annual cost)



76 %

Eligibility Criteria

2.8
32
80

1025
6
71

Additional Information & Requirements

Career Options

  • Sales
  • retailing
  • advertising and promotions
  • public relations
  • product management
  • marketing research
  • services marketing
  • and social and government services

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