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To master the art of persuasion, students in CBU's marketing bachelor's program will study customers from the inside out, conducting research on consumer behavior, learning what people need and how they think. They’ll then be able to use that data to formulate marketing strategies, create ad campaigns, build brands and manage social media interactions.
US universities use a holistic admissions review. Beyond grades and standardized test scores, they weigh the strength of your overall profile to understand who you are as a student and a person.
Profile Assessment: Business-related applicants are assessed on academic performance, quantitative preparation, communication, initiative and evidence of engagement with organisations or economic issues. Mathematics is particularly important for Finance, Economics, Business Analytics and other quantitative programs. Entrepreneurship, business competitions, investment or economics clubs, internships, case studies, market research and community projects may strengthen the profile.Advanced Placement(AP) Guidance: AP availability depends on the student's school. Relevant APs can strengthen an application and may earn university credit, but are not compulsory unless the university or programme explicitly requires them.Essays & recommendations: Personal essays and teacher/counselor recommendations give context to your achievements and help demonstrate fit with the program.Public Relations Specialist
Influencer
Merchandising Specialist
Marketing Campaign Specialist
Product Marketing Manager
Marketing Director
Marketing Specialist
Copywriter
Consumer Marketing Specialist
Marketing Coordinator
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California Baptist University
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