1. Eli Broad College of Business
  2. Program
  3. Bachelors
  4. B.A in Marketing

B.A in Marketing

4 Years On Campus Bachelors Program

Eli Broad College of Business

Program Overview

The marketing major stresses understanding of marketing concepts and tools, analytical application of the concepts and tools to achieve objectives, planning, implementation, control techniques and integration of marketing with other business functions and societal processes.

Eligibility Criteria

3.3

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