BS Marketing Communication

In Emerson's Marketing Communication major, you learn to research how consumers make decisions, how voters evaluate candidates, and what factors move the minds of a whole generation. You figure out how to develop vibrant brands and advertising that has emotional punch. You sharpen your writing and presenting skills---so that you can express your vision and help others see and feel it too. And you immerse yourself in real-world work through internships, student-run marketing groups, and entrepreneurship competitions.