1. Messiah College
  2. Program
  3. Bachelors
  4. BS in Marketing

BS in Marketing

4 Years On Campus Bachelors Program

Messiah College

Program Overview

In Messiah's marketing program, you will gain insight into key marketing strategies such as segmentation, targeting, positioning, competitive advantage and branding. You also will become familiar with marketing mix tactics related to product, place, promotion and price. Most importantly, you'll be inspired to practice marketing as a Christian calling in ways that are both effective and God-honoring. You'll demonstrate how to identify ethical issues related to marketing and to articulate personal responses that reflect your commitment to Christian principles.

Program Key Stats

$52705 (Annual Cost)



87 %

Eligibility Criteria

2.8
36
82

1195
6.5

Additional Information & Requirements

Transcripts from the previously attended schools, High school transcripts, English language profeciency test scores (minimum score of 80 for TOEFL and 6.5 for IELTS), SAT and ACT test scores

Career Options

  • Marketing director
  • Digital marketing specialist
  • Marketing strategist
  • Advertising executive

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