BS Marketing Management

4 Years On Campus Bachelors Program

University of Connecticut

Program Overview

This program offers a comprehensive and integrative approach to digital marketing and analytics that includes digital products and services, dynamic pricing, and online distribution, as well as social media and digital communication. You will learn to think strategically about digital marketing and analytics; research-based insights that support your learning and an emphasis on helping you develop the critical thinking, communication, and data-driven analytical approaches that leading businesses want.

Program Key Stats

$44 004
$44 004
$ 80

Jan Intake : 1st OctJan Intake : 15th Jan (RD) , 1st Nov (EA / ED)


49 %

Eligibility Criteria

ABB - AAA
3 - 3.5
36 - 40
85 - 90

1210 - 1420
29 - 33
6.5
79

Additional Information & Requirements

Career Options

  • Branding
  • C ustomer management and professional sales
  • Digital marketing
  • Digital analytics
  • Customer relationship management (CRM)
  • Social media and email management
  • Digital sales
  • and Internet marketing

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