1. University of Houston
  2. Program
  3. Bachelors
  4. BBA Marketing

BBA Marketing

4 Years On Campus Bachelors Program

University of Houston

Program Overview

Courses in marketing (MARK) focus on various topics in the marketing of goods and services. Topics include how to conduct market research, how to understand buyer behavior, how to use customer databases, how to sell, how to manage selling operations, how to market in an international context, and how to formulate marketing strategies.

Program Key Stats

$26568 (Annual cost)



59 %

Eligibility Criteria

3
30
70

1170
6.5
79

Additional Information & Requirements

High School transcript, official secondary school/high school academic records, TOEFL ibt of 79/ IELTS 6.5, SAT I of 1100/ ACT of 24

Career Options

  • Careers in selling
  • sales management
  • retailing
  • or marketing staff functions such as advertising
  • market research
  • and general marketing management

Book Free Session with Our Admission Experts

Admission Experts

Embark on your educational journey with confidence! Our team of admission experts is here to guide you through the process. Book a free session now to receive personalized advice, assistance with applications, and insights into your dream school. Whether you're applying to college, graduate school, or specialized programs, we're here to help you succeed.