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Courses in marketing (MARK) focus on various topics in the marketing of goods and services. Topics include how to conduct market research, how to understand buyer behavior, how to use customer databases, how to sell, how to manage selling operations, how to market in an international context, and how to formulate marketing strategies.
High School transcript, official secondary school/high school academic records, TOEFL ibt of 79/ IELTS 6.5, SAT I of 1100/ ACT of 24 US universities use a holistic admissions review. Beyond grades and standardized test scores, they weigh the strength of your overall profile to understand who you are as a student and a person.
Profile Assessment: Business-related applicants are assessed on academic performance, quantitative preparation, communication, initiative and evidence of engagement with organisations or economic issues. Mathematics is particularly important for Finance, Economics, Business Analytics and other quantitative programs. Entrepreneurship, business competitions, investment or economics clubs, internships, case studies, market research and community projects may strengthen the profile.Advanced Placement(AP) Guidance: AP availability depends on the student's school. Relevant APs can strengthen an application and may earn university credit, but are not compulsory unless the university or programme explicitly requires them.Essays & recommendations: Personal essays and teacher/counselor recommendations give context to your achievements and help demonstrate fit with the program.Careers in sellingsales managementretailingor marketing staff functions such as advertisingmarket researchand general marketing management
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University of Houston
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