BS Digital Marketing

3 Years On Campus Bachelors Program

University of Michigan Dearborn

Program Overview

Through our Digital Marketing major, learn from professors at one of the nation's top business schools about social media marketing, email marketing and mobile strategies that you can adapt to implement contemporary marketing campaigns for any type of organization. And you'll enter the workforce confident in how to make tactical and data-driven decisions using social media measurement, business intelligence, SEO/SEM, web analytics and marketing data.

Program Key Stats

$13824 (Annual Fees)



88 %

Eligibility Criteria

2.8

Additional Information & Requirements

Career Options

  • Digital Marketing Manager
  • Brand Manager
  • Social Media Manager
  • Online Content Developer

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