BSBA in Marketing

4 Years On Campus Bachelors Program

University of North Carolina Charlotte

Program Overview

The Marketing (MKTG) major has two concentrations: Marketing and Marketing Analytics. Students may choose only oneconcentration. Marketing is a relatively structured program of courses that are completed in the junior and senior years afteradmission to the major.

Program Key Stats

$24770 (Annual cost)



80 %

Eligibility Criteria

2.8
37
87

1120
6.5
80

Additional Information & Requirements

Career Options

  • Marketing manager
  • marketing sales coordinator
  • marketing analyst

BSBA in Marketing

4 Years On Campus Bachelors Program

University of North Carolina Charlotte

Program Overview

Entering students are designated as Pre-Business (PBUS). Once students have attained certain course requirements during theJunior year (see above), they may officially declare a major program in the Belk College. To declare a major, students willcomplete a Curriculum Guide and Change of Major form with their assigned Academic Advisor.

Program Key Stats

$24770 (Annual cost)



80 %

Eligibility Criteria

2.8
37
87

1120
6.5
80

Additional Information & Requirements

Career Options

  • Marketing manager
  • Marketing specialist
  • Sales representative
  • Sales manager
  • Public relations specialist
  • Account manager
  • Assistant store manager
  • Business intelligence analyst and Operations manager

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