BBA in Leadership and Business Strategy

4 Years On Campus Bachelors Program

Western Michigan University

Program Overview

The Marketing program emphasizes a strong business core combined with advertising, consumer behavior, marketing research, international marketing and marketing management.

Program Key Stats

$23 839
$23 839
$ 100
Rolling


82 %

Eligibility Criteria

BBC - BCC
2 - 2.8
22 - 26
65 - 70

1090 - 1200
6.5
79

Additional Information & Requirements

Career Options

  • Marketing Manager
  • Sales Representative
  • Marketing Specialist
  • Sales Manager
  • Public Relations Specialist
  • Account Manager
  • Assistant Store Manager
  • Operations Manager
  • Start own company
  • if
  • not Mid level management
  • business consultant
  • research and development head
  • sales head or business reporter for any firm

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