BA Business with Sports and Media Studies

4 Years On Campus Bachelors Program

Arizona State University Tempe

Program Overview

The W. P. Carey BA program in business with a concentration in sports and media studies is attractive to a number of students with an interest in the sports industry. This concentration has been planned to provide students the necessary skills to build knowledge and understanding of the development of the strategic business process in sports organizations and its relationship to media. The proliferation of mass communication (including television, game systems and social networks) has transformed sports into a highly commercialized industry and, in turn, sports continue to generate revenues for these businesses. The interaction between sports and media has led to a multitude of applications of business knowledge to these fields. The sports and media studies program will offer a strong focus on applied elements of the sports industry, especially as it relates to media and its impact on the industry.

Program Key Stats

$32387 (Annual cost)
$ 70



83 %

Eligibility Criteria

2.6
30
65

1120
6.5
80

Additional Information & Requirements

Career Options

  • Mass communication
  • Television
  • Game systems
  • Social networks

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