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The Strategic Communications major teaches students how to develop and produce persuasive and educational messages and integrated communications campaigns that employ both public relations and advertising tactics. Students in this major select an area of emphasis in either advertising or public relations to complement their integrated strategic communications course work.
US universities use a holistic admissions review. Beyond grades and standardized test scores, they weigh the strength of your overall profile to understand who you are as a student and a person.
Profile Assessment: Applicants are generally assessed on writing, communication, creativity and engagement with media or current affairs. Journalism, school publications, podcasting, filmmaking, photography, social-media projects, debate and communication campaigns may strengthen the profile. Some film or media programs may request a creative portfolio, writing sample or supplementary submission.Advanced Placement(AP) Guidance: AP availability depends on the student's school. Relevant APs can strengthen an application and may earn university credit, but are not compulsory unless the university or programme explicitly requires them.Essays & recommendations: Personal essays and teacher/counselor recommendations give context to your achievements and help demonstrate fit with the program.Marketing Communications ManagerEvents CoordinatorCommunications DirectorSenior Account Executive
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West Virginia University
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