Bachelor of Science in Mass Communication

4 Years On Campus Bachelors Program

Stony Brook University SUNY

Program Overview

The Bachelor of Science in Mass Communication explores how media messages are created, distributed, interpreted, and used across platforms, combining media literacy, communication theory, research, writing, data interpretation, and ethical content creation. It is a strong choice for students interested in media, digital content, marketing, public relations, social media, writing, editing, or understanding how communication influences individuals, cultures, politics, and society.

Curriculum Structure:

Year 1:

Students begin by building a foundation in media and communication through JRN 101: News Literacy, COM 106: Introduction to Mass Media, and COM 120: Fundamentals of Public Speaking. These courses introduce students to evaluating information, understanding mass-media systems, and developing confident communication skills for different audiences.

Year 2:

Students then develop professional writing and historical understanding through COM 207: Media Writing and COM 208: History of Mass Communication, while COM 305: Mass Communication Law and Ethics introduces the legal and ethical responsibilities involved in creating and distributing media messages. This stage strengthens students' ability to communicate accurately and responsibly across media environments.

Year 3:

The third year moves deeper into critical analysis and research through options such as COM 306: Methods of Media Criticism, COM 307: Critical Media Theory, COM 316: Mass Communication Research Methods, and COM 317: Mass Communication Theory. Students can also select upper-level JRN or COM electives to explore particular interests within media, communication, journalism, or related areas.

Year 4:

In the final year, COM 415: Data Analysis and Storytelling helps students interpret empirical data and turn meaningful patterns into compelling narratives, while COM 491: Mass Communication Capstone brings together research, critical thinking, communication strategy, and professional project development. Students also complete upper-level electives and a 9-credit interdisciplinary concentration, giving them the opportunity to connect mass communication with another academic area.

Focus Areas:

News literacy, mass media, media writing, public speaking, media history, media law and ethics, media criticism, critical media theory, mass communication research, mass communication theory, data analysis and storytelling, digital content creation, media analysis, audience insight, strategic communication, marketing, public relations, social media, writing and editing.

Learning Outcomes:

Students learn to understand the impact of media messages on individuals, cultures, economics, and politics; examine media-effects theories; create evidence-based communication across platforms; conduct theoretically grounded research; develop well-supported arguments; interpret empirical data; and produce professional mass communication projects grounded in research and critical thinking.

Professional Alignment (Accreditation):

The Mass Communication BS is housed within Stony Brook's School of Communication and Journalism (SoCJ). Stony Brook identifies the School as ACEJMC-accredited, although the university's accreditation listing specifically identifies the Journalism BA as the ACEJMC-accredited degree rather than the Mass Communication BS.

Reputation (Employability & Outcomes):

Stony Brook reports that nearly 95% of its graduates are employed or continue to professional or graduate school. For Mass Communication specifically, the university highlights employers including NBC Universal, Fox, Charter Communications, Mashable, and Major League Baseball, while listing career pathways such as broadcast journalism, social media coordination, digital content creation, public relations, and screenwriting.

Experiential Learning (Research, Projects, Internships etc.)

The Mass Communication BS is designed around practical communication, media analysis, research, and professional production rather than purely theoretical study. Students can create multimedia messages using Stony Brook's professional media facilities and audiovisual equipment, while internships provide opportunities to apply classroom knowledge in real organizations; the School also supports students through faculty mentoring, advising, and career services.

• Two-Story Newsroom — Students can develop and create multimedia messages in Stony Brook's state-of-the-art newsroom, providing a professional environment for media production and storytelling.

• TV Studio and Professional Audiovisual Equipment — The School provides access to a TV studio and professional-grade audiovisual equipment, allowing students to gain hands-on exposure to media production.

• COM 491: Mass Communication Capstone — Students complete a professional mass communication project that applies critical thinking, research competencies, and communication skills.

• COM 415: Data Analysis and Storytelling — Students develop the ability to interpret meaningful patterns in empirical data and use those findings to construct accurate and compelling narratives.

• Professional Internships — Students can undertake paid or for-credit internships across traditional media, public relations, publishing, communications, and social media. Stony Brook students have interned with organizations including Fox News, CBS Sports, Cosmopolitan, ABC News, MSNBC, and Newsday.

• Faculty Internship Mentorship — Students completing internships receive guidance from a faculty mentor throughout the internship search, application, and experience, helping them connect academic learning with professional expectations.

• Career Center & Handshake — Stony Brook's Career Center provides access to more than 2,000 internship opportunities annually, including paid, unpaid, credit-bearing, on-site, hybrid, and remote opportunities. Students can use Handshake to search opportunities and connect with employers.

• Marie Colvin Center for International Reporting — The School's undergraduate resources include the Marie Colvin Center, giving students an opportunity to engage with international reporting and global media issues.

• Center for News Literacy — Students benefit from the School's Center for News Literacy, aligning closely with the program's emphasis on evaluating information, understanding media influence, and developing informed media practices.

Progression & Future Opportunities

The Mass Communication BS prepares graduates for a broad range of media and communication careers by combining writing, audience insight, research, data interpretation, media analysis, and professional production. Stony Brook specifically identifies pathways in marketing, public and government relations, social media, digital content, writing and editing, as well as careers such as broadcast journalist, social media coordinator, digital content creator, public relations professional, and screenwriter.

Typical Job Roles: Broadcast Journalist, Social Media Coordinator, Digital Content Creator, Public Relations Professional, Screenwriter, Marketing Coordinator, Communications Specialist, Content Writer.

These opportunities are strengthened through Stony Brook's career services, professional networks, and practical learning opportunities:

• Stony Brook Career Center — Students receive career coaching and access to internship and employment opportunities through resources such as Handshake, with more than 2,000 internship opportunities available to Stony Brook students each year.

• Industry Experience — Mass Communication students can gain professional experience through internships with organizations such as Fox News, CBS Sports, ABC News, MSNBC, Newsday, and Cosmopolitan, building industry connections before graduation.

• Recent Employers — Stony Brook specifically lists NBC Universal, Fox, Charter Communications, Mashable, and Major League Baseball among recent employers associated with the Mass Communication program.

• Graduate Outcomes — Stony Brook reports that nearly 95% of SBU graduates are employed or continue to professional or graduate school, providing a strong university-wide indication of post-graduation progression.

• Employment & Salary Figures — Stony Brook's official Mass Communication program page provides career options and employer examples but does not publish a current Mass Communication-specific salary figure. It is therefore more accurate to avoid assigning a university-wide salary figure to this specific degree.

• Long-Term Professional Value — The degree develops durable skills in media literacy, research, data interpretation, writing, storytelling, critical analysis, ethical communication, and professional content creation. These competencies can remain valuable across changing media, marketing, communications, public relations, and digital-content industries.

• Interdisciplinary Advantage — Students complete a 9-credit interdisciplinary concentration, allowing them to connect Mass Communication with another academic field and broaden their professional profile.

• School-Level Professional Environment — Students study within the School of Communication and Journalism, which includes more than 30 faculty members and houses the Marie Colvin Center for International Reporting and Center for News Literacy.

Further Academic Progression: Graduates can continue into master's-level study in areas such as Mass Communication, Communication, Journalism, Strategic Communication, Media Studies, Public Relations, Digital Media, Marketing, Science Communication, or related social-science disciplines. The research, theory, data-analysis, and capstone components of the BS also provide a useful foundation for students interested in research-oriented graduate study or professional specialization.

Program Key Stats

$11008
$34660
$34660
$50
EA, RD

Jan Intake : 1st NovAug Intake : 15th Feb (RD) , 1st Nov (EA / ED)


41%
No
No

Eligibility Criteria

BBB - BBC
3.3 - 3.7
25 - 28
70 - 80

1150 - 1350
31 - 32
6.5
90
Optional
No

Additional Information & Requirements

How US Universities Assess Applicants

Career Options

  • Journalist
  • News Reporter
  • Broadcast Journalist
  • Multimedia Journalist
  • News Anchor
  • Editor
  • Copy Editor
  • Content Writer
  • Digital Content Producer
  • Media Producer
  • News Producer
  • Public Relations Specialist
  • Media Relations Specialist
  • Communications Specialist
  • Corporate Communications Specialist
  • Social Media Manager

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