Digital Media Studies BA

4 Years On Campus Bachelors Program

University of Rochester

Program Overview

Rochester is the ideal place to explore the connections between digital technology, critical analysis, production, and innovation. Our digital media studies (DMS) major combines:An interdisciplinary approach to the liberal artsA tradition of expertise in imagining and entrepreneurshipTies to the George Eastman Museum, the world s oldest photography museum and one of the oldest film archivesA Universitywide commitment to supporting digital technology and the artsWe believe that those who understand the history and theory of media will be better producers of them. Likewise, those who know how media are produced will be better able to analyze them.As a result, DMS is one of the few majors in the nation that combines the study, analysis, and interpretation of media with its production.

Program Key Stats

$54410 (Annual cost)
$ 70



36 %

Eligibility Criteria

3.4
34
87

1440
7.5
107

Additional Information & Requirements

Career Options

  • Director
  • Advertising producer
  • Radio DJ
  • News director
  • Sports reporter
  • Promotions specialist
  • Station manager
  • Customer service manager
  • Radio reporter
  • Producer
  • TV reporter
  • News producer
  • Writer
  • Talk show host
  • Web page designer
  • Videographer
  • Account executive
  • Production coordinator

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