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The communication arts major offers a liberal arts approach to studying communication. The value of the liberal arts approach is that students not only learn specific skills, they also gain a deep understanding of communication theory, history, research, and criticism. Majors learn to apply communication principles in different contexts and with a variety of different media. As a result, the communication arts major prepares students for a wide range of jobs and careers, including those that don’t exist yet.
Courses in communication arts deal with a diverse range of communication-related topics and approach them from a variety of theoretical, practical, and aesthetic perspectives. The curriculum is designed to foster an understanding of communication processes, improve communication and digital literacy skills, and develop the capacity for critical appraisal and reflection.
Application Completed Higher Secondary Education or equivalent. Official transcripts GPAs between a 3.8 and a 4.0, and a class rank in the 85–97 percentile. TOEFL iBT: 80 OR IELTS 6.5 overall. Two Essays One Letter of Recommendation ACT / SAT (optional for Spring 2027)
Communication analystCommunication coachCommunication specialistContent managerHuman resourcesLeadership skills developer
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University of Wisconsin Madison
