4 Years On Campus Bachelors Program
A quantitative major combining core economics with business applications and data analysis. Ideal for careers in analytics, consulting, finance, or managerial roles.
Curriculum Structure
Years 1–2: Core Foundations
Principles of micro and macroeconomics
Calculus and statistics
Introductory data analytics and business tools
Years 3–4: Emphasis & Advanced Study
Managerial economics and business strategy
Business analytics and data visualization
Electives in finance, marketing analytics, or supply chain
Capstone project or internship in data-driven business economics
Focus Areas
Business decision-making and strategy
Data analytics for economic problems
Quantitative market and organizational analysis
Learning Outcomes
Use data tools to inform business-economic decisions
Apply economic models in organizational settings
Prepare for analytics-driven business roles or graduate study
Accreditation & Reputation
Regionally accredited by NWCCU; housed in Geography-Political Science-Economics department with strong industry partnerships
This emphasis is perfect for students interested in combining economics with data-driven business decision-making. The program is designed to build both analytical and strategic business skills.
Experiential learning includes:
Hands-on training in Python, R, Excel, SQL, and Tableau for economic forecasting and analytics.
Capstone projects in partnership with companies and government agencies to solve real economic and business problems.
Access to the Marriott Library's Digital Scholarship Lab for data visualization and analysis.
Internship support through the Hinckley Institute, with placements in economics, finance, and public policy.
Collaborative research with faculty through the Economic Research Lab.
This program trains students to understand market dynamics while developing strong analytical and business decision-making skills. Graduates are well-suited for careers as business analysts, market research specialists, economic consultants, or strategy analysts. The University of Utah supports your growth through:
The Business Career Services team at the David Eccles School of Business offers employer connections, résumé reviews, and job prep tailored to economic and data-driven careers.
Over 90% of economics graduates are employed or in graduate school within six months; typical starting salaries fall between $58,000–$70,000, especially for those with analytics expertise.
Strong ties with industry leaders such as Goldman Sachs, Qualtrics, and Intermountain Healthcare support internships and full-time roles.
Accredited by the Northwest Commission on Colleges and Universities (NWCCU), and the business school holds AACSB accreditation, adding weight to your credentials.
Curriculum blends economic modeling with hands-on courses in data analytics, regression, business intelligence, and decision-making tools.
Further Academic Progression:
Students often pursue MBAs, MS in Business Analytics, or graduate degrees in economics or data science to further specialize in applied decision-making or advanced analytics.
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