Enter OTP
Digital technology has revolutionised the marketing landscape and employers from all sectors of business are seeking out graduates with digital marketing skills in an endeavour to facilitate this knowledge base within their organisations. If you are currently working, or aspire to work in, the areas of marketing, media and digital technologies, this course will enable you to study marketing and digital applications. You will develop an awareness of the current practices concerned with digital marketing and get first-hand experience of the issues which are prevalent in today s digital marketing environment. You will gain a solid foundation in marketing and get an insight into the complex and dynamic nature of digital marketing through the development of creative concepts, digital campaigns, critical analysis and how to measure digital effectiveness. It will also help to support your professional and career development and equip you for work in today s digitally-enhanced marketing environment.
An overall average of at least 65% in 12th Standard from both State and Central Examination Boards, IELTS overall score of 6.0 with no less than 5.5 in each component. A-levels: An A-level grade profile of CD-DD. T-levels: A T-level graded Pass with a core component profile less than C. BTEC: A BTEC grade profile of PPP-PP. This can be achieved from either an Extended Diploma or a combination of smaller BTEC qualifications. Apprenticeship: Achieve an advanced apprenticeship (Level 3). Tariff: Other Level 3 qualifications are accepted at University College Birmingham for entry. A minimum of 56-32 UCAS Tariff points will be required. Access to Higher Education Diploma: 56-32 UCAS Tariff points. Non-tariff: Non-UCAS Tariff-based Level 3 qualifications are also considered for entry. Work-based: You must have a minimum of 3 years’ relevant work experience, demonstrating management or supervisory duties. Your application must also include a reference from your line manager supporting your entry to higher education.
Careers in Web design and digital marketingMedia development and advertisingOnline community managementSocial media marketing and managementDigital planning and strategy
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University College Birmingham
