1. City University of London
  2. Program
  3. Joint-bachelors
  4. BSc Hons Business with Marketing

BSc Hons Business with Marketing

3 Years On Campus Joint-bachelors Program

City University of London

Program Overview

On the Business with Marketing course you ll gain a broad understanding of business from a marketing perspective. You ll learn about a wide range of marketing issues including the marketing mix, consumer behaviour, branding and advertising. The changing nature of marketing will be an important component of your studies. You ll see the breadth of the marketing function within an organisation and the extent to which it is central to strategy for many businesses. You will study the techniques and approaches used by businesses to build an understanding of their customers and to target their offerings appropriately.

Program Key Stats

£22000 (Annual cost)
Sept Intake : 25th Jan


Eligibility Criteria

AAA
35
80

1300
6.5
100

Additional Information & Requirements

80% overall average with 80% in Maths in HSC XII from CBSE & ICSE Exam Board, IELTS 6.5 overall with a minimum of 6.0 in each component. A Level: AAA, IB: 35 points overall with HL4/SL 5 in Mathematics and English.

Career Options

  • Careers in Business management
  • Management consultancy
  • or in areas including Finance
  • Stockbroking
  • Marketing and IT

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