Master of Commerce and Master of Media and Communications

2 Years On Campus Masters Program

Macquarie University

Program Overview

The Master of Commerce and Master of Media and Communications at Macquarie University offers a unique blend of business acumen and media expertise, making it an ideal choice for students looking to excel in today’s dynamic job market. This program is designed for those who aspire to lead in the fields of commerce and media, equipping them with the skills to navigate complex business environments and effectively communicate in a digital world.

Curriculum Structure

In the first year of the Master of Commerce, students will delve into foundational concepts through courses such as "Financial Management" and "Marketing Management." These units provide a solid grounding in essential business principles, enabling students to understand financial decision-making and develop effective marketing strategies.

As students progress into the second year, they will have the opportunity to specialize further with units like "Strategic Management" and "Business Analytics." This year focuses on honing analytical skills and strategic thinking, preparing students to tackle real-world business challenges and make data-driven decisions.

In the Master of Media and Communications, the first year introduces students to critical topics through courses such as "Media, Culture and Society" and "Digital Media Production." These units encourage students to explore the relationship between media and society while developing practical skills in digital content creation.

In the second year, students can choose from advanced units like "Media Law" and "Public Relations." This year emphasizes the importance of understanding legal frameworks in media and the strategic role of public relations in shaping organizational narratives, equipping students with the tools to succeed in various media roles.

Focus Areas: Business Strategy, Digital Media, Public Relations, Financial Management, Marketing.

Learning Outcomes: Critical thinking, strategic decision-making, effective communication, media production skills, and analytical proficiency.

Professional Alignment (Accreditation): The Master of Commerce is accredited by the Association to Advance Collegiate Schools of Business (AACSB), ensuring a high standard of education recognized globally.

Reputation (Employability Rankings): Macquarie University consistently ranks highly in employability, with QS World University Rankings placing it among the top universities for graduate employability.

Experiential Learning (Research, Projects, Internships etc.)

At Macquarie University, experiential learning is at the heart of both the Master of Commerce and Master of Media and Communications programs. These programs are designed to equip students with practical skills that are essential for success in today’s competitive job market. With access to state-of-the-art facilities and cutting-edge tools, students can engage in hands-on experiences that enhance their learning and prepare them for real-world challenges.

In the Master of Commerce program, students can expect to participate in various practical learning opportunities, including:

- Industry Projects: Collaborate with businesses on real-world projects, allowing you to apply theoretical knowledge in practical settings.
- Internships: Gain valuable work experience through internships with leading companies, enhancing your employability and professional network.
- Access to Financial Trading Rooms: Utilize advanced trading software and tools in dedicated financial trading rooms, simulating real market conditions.
- Research Facilities: Engage in research projects using specialized laboratories and resources available at the university.

For the Master of Media and Communications, the program emphasizes hands-on learning through:

- Media Production Studios: Work in fully equipped studios for video, audio, and digital media production, allowing you to create professional-quality content.
- Field Trips: Participate in excursions to media organizations and events, providing insights into industry practices and networking opportunities.
- Collaborative Projects: Engage in group projects that foster teamwork and creativity, simulating real-world media production environments.
- Access to Digital Tools: Utilize industry-standard software for graphic design, video editing, and content management, ensuring you are proficient in the latest technologies.

These experiential learning opportunities not only enhance your academic experience but also build a strong portfolio that showcases your skills to future employers.

Progression & Future Opportunities

Graduating with a Master of Commerce or a Master of Media and Communications from Macquarie University opens up a world of opportunities. Alumni from these programs often find themselves in dynamic roles such as Marketing Manager, Public Relations Specialist, and Business Analyst. These degrees not only equip you with essential skills but also enhance your employability in a competitive job market:

- University Services: Macquarie offers dedicated career support through the Career and Employment Service, which provides personalized career advice, resume workshops, and networking events with industry professionals.
- Employment Stats and Salary Figures: Graduates from the Master of Commerce program have reported an impressive employment rate of over 90%, with starting salaries averaging around AUD 70,000 to AUD 90,000, depending on the role and industry.
- University–Industry Partnerships: Macquarie has strong ties with leading companies such as Deloitte, PwC, and various media organizations, providing students with valuable internship opportunities and real-world experience.
- Long-term Accreditation Value: Both programs are accredited by relevant professional bodies, ensuring that your qualifications are recognized and respected in the industry.
- Graduation Outcomes: Graduates are well-prepared for leadership roles and often advance quickly in their careers, thanks to the comprehensive curriculum and practical experience gained during their studies.

Further Academic Progression: After completing your Master’s degree, you may choose to pursue a PhD in Commerce or Media Studies, allowing you to delve deeper into research and academia. Alternatively, you could explore specialized certifications or professional development courses to enhance your expertise in specific areas, such as digital marketing or strategic communication. This pathway not only broadens your knowledge but also positions you as a thought leader in your field.