1. Smith School of Business at Queens University
  2. Program
  3. Masters
  4. MSc in Marketing

MSc in Marketing

12 Months On Campus Masters Program

Smith School of Business at Queens University

Program Overview

The MSc in Marketing is designed for students wishing to pursue doctoral (PhD) studies and an academic career. In the program, students will establish a solid grounding in marketing strategy and management and consumer behaviour. They will also have the opportunity to conduct in-depth research into the area of marketing that is of most interest to them. Examples include branding, brand management, consumer persuasion, consumer fairness, consumer activism, and the impact and use of social media.

Program Key Stats

$14982.8



42 %

Eligibility Criteria


100
600
6.5
100

Additional Information & Requirements

Admissions are competitive based on the candidate's academic background and supporting documents as well as the overall program size. To complete an application, please ensure you meet the following criteria:A four year undergraduate degree with a B+ (77%) average.Applicants must submit a GMAT or GRE score. No exceptions will be considered.

Career Options

  • Advertising and promotions manager
  • Content strategist
  • Copywriter for an advertising or marketing agency
  • Data scientist
  • Director of digital marketing
  • Market research analyst
  • Marketing specialist
  • Marketing manager

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