Master in marketing new luxury and art de vivre in Paris institute of political studies

The goal of our Master Marketing: New Luxury & Art de Vivre is to train marketing specialists for the luxury industry with both an excellent knowledge of the sociological and cultural aspects of luxury and a deep understanding of the issues of sustainability and responsibility. Both marketing professions and the luxury industry are changing and constantly innovating at a rapid pace. Digital technologies and new economic models have profoundly impacted customers behaviour, the customer's journey and their relationship with brands.

An undergraduate level degree (Bachelor of Arts / Bachelor of Sciences / licenciatura / licence) at the time of entry to Sciences Po, CV/R sum , Official academic transcript(s) (signed and/or stamped) for the entirety of your time in higher education (including periods spent abroad on exchange programmes), programmes), An official or informal translation in English, if applicable, Two academic references, An official proof (signed and stamped) from your university, providing your undergraduate cumulative grade average, Professional reference, GRE / GMAT, A copy of your law degree, IELTS 7.0, TOEFL ibt 100.

Careers in the luxury industry, Advisor, Designer, Mentor

1st Mar