1. Erasmus University Rotterdam
  2. Program
  3. Masters
  4. Msc in Marketing

Msc in Marketing

1 Year On Campus Masters Program

Erasmus University Rotterdam

Program Overview

The distinctive Marketing programme brings you the latest insights and newest techniques in economics and marketing. It s evidence-based and covers everything from target market selection, segmentation and positioning to quantification of marketing effectiveness. In an age where accountability matters, and where your ability to use data and your flexibility to use new media to reach consumers is crucial, obtaining a marketing degree at ESE will put you ahead of other graduates. In several courses and electives you address marketing issues in theory and practice in preparation of the challenging interactive seminars. Topics vary from branding to marketing analytics, innovation, neuromarketing, and global marketing strategy. A thesis completes the programme: your prelude to a successful career.

Program Key Stats

€14700 (Annual cost)



Eligibility Criteria


100
690
7
100

Additional Information & Requirements

At least a bachelor s degree from a recognised university, GMAT- Minimum score of 600 , motivation letter(Explain your reasons for applying to the programme of your choice in the online application form), curriculum vitae, formal requirements, CV, academic references, and interview(s) with the potential supervisor(s). For international students:the results of IELTS: minimum overall & sub scores 6.5 OR TOEFL: minimum overall score 91+ minimum sub scores 22. for english language proficiency test.

Career Options

  • Marketing Assistant
  • Business Development Manager
  • eCRM Manager
  • Customer Experience Analyst
  • Marketing Communications Executive
  • Product Manager
  • Category Marketing Executive
  • Press & Marketing Officer
  • Marketing & Lead Generation Executive

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