Masters in Internet marketing

The program is aimed at comprehensive training of the master, taking into account the industry specifics of the sphere of trade and forms practical skills in the field of Internet marketing, readiness for independent analytical and consulting activities. The concept of training is aimed at the formation of competencies related to the development of Internet marketing strategies, programs for their implementation, control and coordination of activities in the organization to achieve the desired position in the market. The uniqueness of the master's program is determined by its focus on practical skills for the development of Internet marketing tools, the search for new methods of working with the Internet audience, and the implementation of marketing campaigns in a virtual environment.