Masters in Geobranding and GR communication

2 Years On Campus Masters Program

Immanuel Kant Baltic Federal University

Program Overview

Geobranding combines marketing and urbanism as the main tools to help integrate the economic, social, cultural and political aspects of territory management. Students will learn the tools for creating an attractive image of the territory and learn how to convey to the general public an idea of the uniqueness of any region. Future specialists will master the application of mechanisms for the formation and development of territory branding and territorial marketing in practice. As a result, they will be able to build successful strategies for presentations in foreign markets, create conditions for attracting investors, tourists and new residents to the desired region, as well as effective interaction with authorities (GR-communications) to achieve their goals and successfully develop companies (organizations, institutions) in the regions of presence

Program Key Stats

‎₽183700 (Annual Fee)



Eligibility Criteria


Additional Information & Requirements

Career Options

  • Database developer
  • Computer support specialist
  • Electronic commerce manager
  • Information security analyst

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