MSc Global Luxury and Management

1 Year On Campus Masters Program

SKEMA Business School Dubai campus

Program Overview

The MSc Global Luxury and Management at SKEMA Business School is a master’s programme focused on developing strategic, creative, and management skills specific to the global luxury industry — ideal for students aiming for leadership roles in luxury brands, retail, and premium services. The curriculum combines industry-centric modules with international experiences that emphasise customer-centric strategy, digital innovation, and sustainable value creation in luxury markets.

Curriculum structure

Year/Phase – Core Luxury Foundations:
Students gain core competencies in luxury business with courses such as Luxury foundations and dynamics, Luxury Storytelling and Trend Forecasting, Luxury E-Marketing and Online Advertising, and E-commerce and Retail for Luxury Brands, which build understanding of how luxury branding, consumer trends, and digital marketing shape global luxury firms.

Year-1 – Advanced Strategic & Sustainable Luxury:
Learners deepen strategic knowledge through modules including The New Luxury Brand Dynamic, Strategy and Innovation in Luxury, Supply Chain Dynamics in Luxury: Developing Sustainable Value, and Luxury Sustainability Management, focusing on innovation, strategic brand positioning, and sustainability challenges in high-end markets.

Practice & Research:
The programme also includes Capstone projects or Research/Disssertation work that synthesise theory and real-world industry insight, allowing students to apply analytical and strategic approaches to contemporary luxury management issues.

Focus areas: Luxury brand strategy, digital marketing, consumer insight, sustainability, international retail management.
Learning outcomes: Understand global luxury market dynamics; apply strategic marketing and management tools to luxury contexts; evaluate digital innovation and sustainability in luxury business.
Professional alignment (accreditation): SKEMA holds AACSB and EQUIS accreditations, and the MSc is approved by relevant academic authorities, ensuring international recognition.
Reputation (employability rankings): SKEMA Business School is ranked among top European business schools and noted in international luxury education benchmarks, supporting strong graduate prospects in luxury and brand management sectors.

Experiential Learning (Research, Projects, Internships etc.)

Students gain practical skills through a curriculum built around real-world case studies, live business simulations, and consultancy-style projects, often conducted in collaboration with regional and international companies. This applied learning is supported by access to modern business school facilities, including trading rooms, innovation labs, and dedicated career support services. The experiential learning is delivered through several key, program-specific components:

Live Consultancy Projects and Capstones: A central feature is a substantial capstone project, often called a "Company Project" or "Consultancy Project." Student teams work directly with a partner organization to diagnose a real business problem and develop a strategic solution, presenting their findings to company leadership. This is a core component at institutions like the University of Birmingham Dubai.
Business Simulation Software: Programs utilize competitive business simulation platforms (such as Cesim Global Challenge, Capstone, or SimFirm). Students manage a virtual company, making integrated decisions across finance, marketing, operations, and strategy in a simulated global market, competing against classmates.
Professional Development and Industry Engagement: The curriculum is reinforced by a series of professional workshops on skills like financial modeling in Excel, data visualization with Power BI/Tableau, and strategic presentation skills. Regular guest lectures and networking events with executives, entrepreneurs, and alumni from the UAE's dynamic business landscape are standard.
Students gain practical skills through a curriculum built around real-world case studies, live business simulations, and consultancy-style projects, often conducted in collaboration with regional and international companies. This applied learning is supported by access to modern business school facilities, including trading rooms, innovation labs, and dedicated career support services. The experiential learning is delivered through several key, program-specific components:
Live Consultancy Projects and Capstones: A central feature is a substantial capstone project, often called a "Company Project" or "Consultancy Project." Student teams work directly with a partner organization to diagnose a real business problem and develop a strategic solution, presenting their findings to company leadership. This is a core component at institutions like the University of Birmingham Dubai.
Business Simulation Software: Programs utilize competitive business simulation platforms (such as Cesim Global Challenge, Capstone, or SimFirm). Students manage a virtual company, making integrated decisions across finance, marketing, operations, and strategy in a simulated global market, competing against classmates.
Professional Development and Industry Engagement: The curriculum is reinforced by a series of professional workshops on skills like financial modeling in Excel, data visualization with Power BI/Tableau, and strategic presentation skills. Regular guest lectures and networking events with executives, entrepreneurs, and alumni from the UAE's dynamic business landscape are standard.
Specialized Campus Facilities: Students have access to:
- Bloomberg Terminals and Financial Trading Rooms: Standard in accredited business schools for real-time market data analysis and financial modeling.
- Innovation and Entrepreneurship Hubs: Dedicated spaces for design thinking, prototyping, and startup development, often linked to university incubators.
- Behavioral Research Labs: Some schools feature labs with tools like eye-tracking software for consumer and organizational behavior research.
: Students have access to:
- Bloomberg Terminals and Financial Trading Rooms: Standard in accredited business schools for real-time market data analysis and financial modeling.
- Innovation and Entrepreneurship Hubs: Dedicated spaces for design thinking, prototyping, and startup development, often linked to university incubators.
- Behavioral Research Labs: Some schools feature labs with tools like eye-tracking software for consumer and organizational behavior research.

Progression & Future Opportunities

SKEMA Business School's MSc Global Luxury and Management (1-year full-time €35,000/~AED 144,000 or 2-year €47,000/~AED 195,000 at Dubai campus) prepares leaders for luxury's evolution through tracks like Retail Excellence & Client Relationship Management (Dubai-based with LVMH partnership) or Luxury Digital Marketing & Strategy (NYU Paris), covering customer-centricity, digital agility, sustainability, and innovation amid global challenges.

Progression & Future Opportunities

Graduates excel in Dubai's luxury retail epicenter (Chalhoub, LVMH, Dior), mastering client relations, AI-driven experiences, and sustainable models for MEA/India markets. LVMH certificate and CEO masterclasses ensure elite access in UAE's booming sector.

Typical roles: Luxury Retail Manager, Client Experience Strategist, Digital Luxury Marketer, Brand Innovation Lead.

University services: Multi-campus (Dubai/NY/Paris), hackathons, 4-8 month internships.
Employment stats/salaries: High placement; UAE roles AED 25,000-60,000/month.
Partnerships: LVMH, NYU SPS for certificates/store visits.
Accreditation value: Master degree with global recognition.
Graduation outcomes: Alumni transform luxury via digital/sustainable strategies.

Further Academic Progression

Performance unlocks SKEMA DBA/PhD, targeting C-suite luxury executives.