MSc Management and Marketing

1 Year On Campus Masters Program

Leeds Beckett University

Program Overview

The MSc Management and Marketing combines essential management skills with modern marketing knowledge, making it ideal if you want to lead teams, manage projects, or shape marketing strategies for businesses of all sizes. Whether you’re from a business background or a different field, this course helps you understand how organisations operate, how to engage customers effectively, and how to create marketing campaigns that deliver real results.

Curriculum structure

Full-Time / Main Year:
You’ll start by exploring Management, People & Organisations, learning how businesses function, how teams operate, and how to lead effectively in different contexts. Managing Financial Resources gives you practical insight into budgeting, financial planning, and resource management — skills that are essential for any managerial role.

On the marketing side, modules like Contemporary Marketing and Social Media Marketing & Management teach you how to engage audiences, create impactful campaigns, and navigate digital channels. Strategic Brand Management focuses on building and positioning brands that stand out in competitive markets.

Towards the end of the course, your dissertation or major project allows you to apply your learning to a real-world challenge, tailoring it to your career goals — whether that’s a management-focused project, a marketing strategy, or a combination of both.

Focus areas:
Management and organisational behaviour; financial decision-making; contemporary marketing and social media strategies; brand management; strategic marketing for businesses of all sizes.

Learning outcomes:
You’ll graduate ready to manage business operations, make informed financial decisions, lead teams, design and execute marketing strategies, and manage brand identity — all skills that employers value in today’s dynamic business environment.

Professional alignment (accreditation):
This is a Level 7 master’s degree, fully recognised in the UK and internationally, giving you a qualification respected by employers worldwide.

Reputation (employability / standing):
The course emphasizes real-world readiness through live projects, guest lectures, and purpose-built facilities that simulate professional environments — ensuring you graduate confident and job-ready.

Experiential Learning (Research, Projects, Internships etc.)

This programme is designed so you don’t just learn about management and marketing — you get to practise it. From the very first weeks, you’ll work on real-world projects, collaborate with classmates, and use the same kind of tools and facilities that professionals use in businesses today. Leeds Beckett makes sure you gain hands-on experience that’s directly relevant to your future career.

Here’s how your practical learning comes to life:

Professional Suite / Business Engagement Suite — work in realistic agency-style environments on projects and campaigns, giving you a taste of real business collaboration.
Media and digital facilities — create content, manage digital campaigns, or produce videos using industry-standard media studios and control rooms.
Simulation Suite — take part in business and marketing simulations that sharpen your leadership, teamwork, and strategic decision-making skills.
Live consultancy projects — tackle real-world marketing or management challenges, helping you build a portfolio that impresses employers.
Library and collaborative study spaces — access resources, computer labs, and group areas for research, analysis, and project preparation.

At Leeds Beckett, you’ll leave the programme not just with knowledge, but with practical skills, confidence, and experience that make you job-ready from day one.

Progression & Future Opportunities

Completing the MSc Management and Marketing opens the door to a wide range of exciting careers. You could work as a Marketing Manager, Business Development Manager, Project Manager, or even a Management Consultant, helping businesses grow, innovate, and connect with customers. With hands-on experience and a strong mix of management and marketing skills, you’ll graduate ready to make an impact in any organisation.

Here’s how Leeds Beckett helps you get there:

Careers support — the university’s Careers Service offers personalised guidance, interview preparation, CV reviews, and ongoing job-search support to help you land your first role.
Practical, real-world experience — through live consultancy projects and practical assignments, you’ll build a portfolio that showcases your skills to future employers.
Industry connections — guest lectures, workshops, and networking events let you meet professionals and learn directly from people working in business and marketing.
Flexible entry for all backgrounds — even if your undergraduate degree wasn’t in business, this course equips you with the knowledge and confidence to launch a successful career.
Globally recognised qualification — the MSc degree is respected internationally, helping you access opportunities both in the UK and abroad.

Further Academic Progression:
If you want to continue your studies, you could pursue a research-based master’s or a PhD in areas like business, management, or marketing, or specialise further in strategic marketing, consumer research, or business consulting. This could prepare you for senior management roles, academic research, or consultancy work at a higher level.