Masters of Business Administration (MBA): Marketing

Study one programme, gain two degrees. Richmond uniquely awards a UK and US qualification for all graduates, including MBA students.All of our MBA students follow the same programme initially, which begins in the first semester with a thorough study of financial management, business economics and explores how to manage both organisations and people. In the second semester you’ll move on to examine the principles of strategic management, how to implement global marketing strategies and conduct business research.Also, you will have the opportunity to specialise in a marketing topic of your choice. It could be Marketing and Ethics or Marketing in a Digital World, either option giving you specialist knowledge in marketing management and techniques.You’ll then be able to choose a marketing topic for your professional project, with or without an internship, applying your learning to sharpen your practical skills.