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1 Year On Campus Masters Program
University College BirminghamIf you want to work in a dynamic marketing role, in the events, hospitality or tourism industries, then this course will provide you with the knowledge and experience necessary to succeed. The focus of this course is on developing effective marketing management competencies through the study of a range of modules specifically designed to encapsulate and reflect the contemporary marketing environment. You will have the opportunity to undertake projects in a live marketing context and act as a consultant to develop strategies and marketing plans for clients. You will benefit from interaction and engagement with leading marketing practitioners and academics as well as having access to a wide range of specific marketing resources. This industry-based experience is very valuable and will enhance your overall employability.
A grade classification of 2:2 is required, or international equivalent. OR you must have five years of relevant managerial work experience, demonstrating in-depth knowledge of the sector for the subject matter you are interested in pursuing.IELTS overall score of 6.0 with no less than 5.5 in each component.
Careers in Conference and exhibition venue managementHotel and business centre managementDestination management organisations (DMOs)Events management companiesMarketing positions within major companies
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