Digital marketing is a fast moving landscape, so it is important that you are able to respond quickly to trends and data to ensure your organisation stays ahead. This MSc Digital Marketing will give you the knowledge to develop and implement digital marketing strategies in a socially responsible manner. You will learn how to analyse complex data for informed decision-making, and develop practical skills in web design, content creation, campaign development and data analysis using a range of techniques and digital products.If you are ambitious and want to be a leader in marketing and digital technology this MSc Digital Marketing is for you. The programme benefits from the Roehampton Business School's wider marketing research expertise and practitioner links within the marketing profession in London and abroad. In addition to the academic course you will have the opportunity to join our Global Leadership Programme.This degree is accredited by The Institute of Data and Marketing (IDM). Students taking an IDM accredited course are eligible to sit an online exam to achieve the IDM Certificate in Digital and Data-Driven Marketing (a small additional fee will apply with a limited number of bursaries available).The IDM has over 30 years' experience helping marketers reach the next level in their career and offers industry recognised professional qualifications.
Typically, it is recommended to possess a second-class honours degree (some programs may require a 2:1) from a recognized British or international university. For information regarding recognition, you can reach out to the Admissions Office. In cases where individuals do not have a degree but hold relevant professional qualifications, their applications will be assessed on an individual basis by the Program Conveners. You can find the contact details on the respective program's webpage. Applicants are expected to apply and enroll in the full master's program. Even if you have a third-class honours degree, we encourage you to submit an application as we take into account the broader circumstances of each applicant when making a decision.
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