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This Masters level course in journalism and communications practice has a strong visual theme, designed for both the journalism and wider communications sectors. The curriculum will allow you to focus on mastering a broad suite of technical and practical (and most often visual) communication skills, such as smartphone/mobile journalism and content creation, video, audio, stills, pages, graphics, news/feature writing and scripting, and media law. In addition, the PR element of the course includes topics such as the theory and practice of corporate and institutional reputation management, and the communications toolkit roles and elements such as lobbying, campaigns, content marketing, events, SEO and evaluation. Opportunities for work-based learning are integrated, and at the heart of the course, our students have the opportunity of working with industry partners.
A minimum 2:2 Honours degree in a relevant discipline or appropriate professional qualification, or an HND/HNC and relevant experience; or equivalent international qualifications. IELTS 7.5 with no band score less than 7.5.
Communicationsjournalismpublic relationsmarketingadvertising and related areas in the businesspublic and charitable sectorsDigital content producer; content marketing executive; press relations officer; journalist; communications officer; social media executive; content editor
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University of South Wales
