1. University of Exeter
  2. Program
  3. Masters
  4. MA Social Media and Digital Marketing

MA Social Media and Digital Marketing

1 Year On Campus Masters Program

University of Exeter

Program Overview

Gain advanced knowledge and skills in digital marketing and social media management. Learn how social media and digital platforms are used in contemporary business settings to drive sales and promotional activity, with a focus on precision tracking of interactions, content creation, conceptualising and streamlining e-commerce activities, and critically engaging with techniques such as SEO. Our vibrant postgraduate community benefits from research-inspired teaching from experts in social media and related subdisciplines, including gamification and critical video game theory, celebrity cultures, promotional cultures, algorithm bias, and user data analysis 

Program Key Stats

£24,300 (Annual cost)


68%

Eligibility Criteria


6.5
87

Additional Information & Requirements

A minimum 2:1 (Hons) degree from a recognised university in a relevant subject (e.g. media studies or other theory-focused, media-related course, cultural studies, sociology (or a social science course), history, politics, literature, philosophy). IELTS 6.5 overall with no element less than 6.0 (or equivalent).

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