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The MSc in Behavioural Science Skills at the University of Exeter provides students with an in-depth understanding of how human behaviour influences decision-making, health, and policy. It suits graduates aiming to apply psychological insights in business, health, and public-sector contexts.
Curriculum Structure:
Throughout the year, students study modules such as Principles of Behavioural Science, Behavioural Economics, and Decision Making and Risk, developing core theoretical and analytical skills. They also engage with Applied Behavioural Interventions and Research Methods in Behavioural Science, gaining hands-on experience in designing and evaluating behavioural change projects. The final dissertation allows students to apply these skills to a real-world behavioural research problem.
Focus areas: "Behavioural economics, decision science, behavioural interventions, research methods"
Learning outcomes: "Students learn to design, test, and evaluate behaviour change strategies using psychological and economic principles."
Professional alignment (accreditation): Informed by professional standards in applied behavioural science and research practice.
Reputation (employability rankings): University of Exeter is highly ranked for psychology and behavioural science education (QS, Guardian).
Students on the University of Exeter's MSc in Behavioural Science Skills develop practical expertise through hands-on projects and consultancy-style work with real-world partners. They utilise the department's experimental labs and computing facilities for behavioural experiments and data analysis. This experiential learning is delivered through:
Software: Advanced training in R, Python, and Qualtrics for data analysis and experiment design.
Live Projects: Group-based consultancy projects addressing real behavioural challenges for external organisations.
Research Facilities: Access to the Centre for Research in Animal Behaviour labs and decision-making laboratories.
Digital Tools: Use of online experimentation platforms and survey tools for behavioural data collection.
Practical Training: Workshops in behavioural intervention design, A/B testing, and impact evaluation methods.
Graduates of the MSc Behavioural Science Skills at the University of Exeter develop practical and analytical skills to understand and influence human behaviour across various sectors including policy, health, marketing, and business. Typical job roles include Behavioural Scientist, Policy Advisor, Market Research Analyst, and Organisational Consultant.
Exeter’s Career Zone offers personalised career coaching, employer events, CV workshops, and placement support specific to behavioural science careers.
Graduates enjoy high employment rates, with salaries varying by sector but competitive within behavioural research and consultancy roles.
The program collaborates with organisations including government bodies, healthcare providers, and private sector companies to offer practical experience and networking.
Graduates gain skills with long-term value in evidence-based policy-making, programme evaluation, and behavioural interventions.
Positive graduation outcomes include progression to research, consultancy, public policy, and leadership roles.
Further Academic Progression:
Graduates may pursue PhD research, advanced policy analysis roles, or specialise in organisational or health behavioural science.
2:2 Hons degree (UK or equivalent) in Psychology or a related discipline. Your degree must have covered some Research Methods modules.India- Bachelor degree with minimum 55% to 65%USA- Bachelor's degree from a recognised institution with a minimum 2.7/4.0 GPA IELTS (Academic) Test with an overall score of at least 6.5, and a minimum of 6.0 in each element of the test.TOEFL iBT: 87 overall, minimum of 18 in reading, 17 in listening, 17 in speaking and 20 in writingClinical psychologyEducational psychologyOrganisational psychologyForensic psychologyCounselling psychologyHealth psychology
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