MS Business Administration in Marketing

2 Years On Campus Masters Program

University of Cincinnati

Program Overview

The Master of Science in Marketing (MS-Marketing) program provides students with the tools and real-world experience necessary to pursue a successful career in Marketing. The program has been developed to provide students with an innovative and specialized academic curriculum offering both breadth and depth of coverage in Marketing. Students will receive in-depth training in all areas of Marketing, including branding, strategy, market research, buyer behavior, product management and international issues. The program is designed to meet the needs of students having graduate or undergraduate degrees in both business and non-business backgrounds, and can be completed either full-time or part-time.

Program Key Stats

$26210 (Annual cost)



87.7 %

Eligibility Criteria


79
151
149
670
6.5
79

Additional Information & Requirements

Career Options

  • Professional selling
  • sales management
  • retail management
  • marketing research
  • customer service
  • brand management
  • product development
  • advertising and public relations

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