1. Claremont Graduate University
  2. Program
  3. Masters
  4. MS in Marketing Analytics

MS in Marketing Analytics

18 Years On Campus Masters Program

Claremont Graduate University

Program Overview

Business analytics and marketing management are integrated into the curriculum. As an MSMA student, you will discover how to identify relevant sources of data and the tools most appropriate for data analysis, as well as demonstrate competence in the application of marketing software programs and the effective presentation and visualization of data findings. Assignments are designed to teach you to communicate a business case to decision-makers effectively, both verbally and in writing. You will also receive training in project management, learning to work in a team, and how to effectively utilize team strengths for problem-solving.

Program Key Stats

$1980 (Per Unit)


Eligibility Criteria


Eligibility criteria

Additional Information & Requirements

Transcripts from the previously attended schools, Bachelors degree in a relevant subject, English language profeciency (Minimum scores of 79-80 TOEFL iBT and IELTS 6.5 ),2 Letters of recommendation, Personal statement, Resume

Career Options

  • Social media analyst
  • Market researcher
  • Demand forecaster
  • Sales planning optimization specialist
  • Pricing analyst
Career options

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