MBA Brand Management

1 Years Blended Masters Program

Simon Business School

Program Overview

Brand management is a function of marketing that uses techniques to increase the perceived value of a product line or brand over time. Effective brand management enables the price of products to go up and builds loyal customers through positive brand associations and images or a strong awareness of the brand.

Eligibility Criteria


Additional Information & Requirements

Career Options

  • Digital Product Marketing Manager
  • Director of Product Marketing
  • Junior Product Marketing
  • Portfolio Marketing Manager

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