MBA Customer Analytics

2 Years On Campus Masters Program

Questrom School of Business

Program Overview

Customer analytics is the process companies use to capture and analyze customer data to make better decisions. Customer analytics often comes in the form of a software that furnishes companies with insights into their users behaviors. These insights power businesses sales, marketing, and product development efforts and studies show that companies that use customer analytics are more profitable.

Program Key Stats




36 %

Eligibility Criteria


90
6.5
90

Additional Information & Requirements

Career Options

  • Customer Analytics Lead
  • Customer Analytics Manager

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