Ph.D Marketing

NA On Campus Phd Program

Smeal College of Business

Program Overview

Marketing is fundamentally concerned with the description and prediction of decision outcomes involving all aspects of the firm that relate to its customers, competitors, distributors, and business regulators. Interest in description and prediction, in turn, is associated with the improvement of marketing decision making.

Program Key Stats

Rolling


Eligibility Criteria


Additional Information & Requirements

Career Options

  • Marketing Professor
  • Market Research Analyst
  • Chief Marketing Officer

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