Ph.D Marketing

5 Years Online Phd Program

USC Marshall School of Business

Program Overview

"Marketing makes use of the ""marketing mix,"" also known as the four Ps product, price, place, and promotion. Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, selling, and delivering products to consumers or other businesses. Some marketing is done by affiliates on behalf of a company."

Program Key Stats

Rolling


Eligibility Criteria


Additional Information & Requirements

Career Options

  • Marketing Professor
  • Director of Marketing
  • Director of Brand Strategist
  • Marketing and Promotions Manager

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