Social Media Content Marketing

10 Hours Online Professional-programs Program

Roger Williams University

Program Overview

In today's times of social distancing and small gatherings, businesses are looking for meaningful ways to reach customers. The successful businesses of today are data-driven organizations recognizing the value and strength in creating active, consistent, and robust presences in the digital space.Social Media platforms provide essential points of contact with their audiences and can strengthen relationships. When armed with data mined from social media analytics about products, consumer behavior, and competitors, businesses can grow market share and build strong relationships with high-value markets.The objective of this class is to provide you with the practical knowledge and insights required to manage your business presence on social media with a specific focus on creating Content Marketing.

Program Key Stats

$150
Rolling


Eligibility Criteria


6

Career Options

  • Community management
  • Marketing generalist
  • Content marketing
  • Creative design
  • Social media consulting
  • Data analysis or market research
  • Brand strategy
  • Leading a social team

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