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Southern Cross University’s Bachelor of Business Administration (BBA) is a flexible and immersive program that prepares students to manage organisations in diverse business environments. Designed for both domestic and international students, the BBA equips graduates with leadership, analytical, and strategic thinking skills, underpinned by strong experiential learning components.
Course Overview
Core Modules: A Culture of Dialogue, Introduction to Business Law, Economics for Decision Making, Marketing and Sales, Financial Literacy for Business, Financial Accounting, Finance for Business, Sustainable Business Management, Entrepreneurship and Innovation, Competitive Strategy, Investments and Portfolio Management, International Business
Available Majors: Human Resource Management, Management, Marketing, Tourism
Rankings & Recognition
Ranked in the global top 800 for Business and Economics (THE World University Rankings by Subject 2025)
Awarded 5-star ratings for Business & Management skills development and teaching quality (Good Universities Guide 2025)
Internship & Industry Placement
Internships are integrated into the program structure
Students may undertake one or two double-weighted internship units as electives
Real-world experience with SCU’s industry partners helps build networks and confidence
Southern Cross Model
Innovative six-week unit structure to maintain momentum
No traditional lectures—learning delivered through interactive tutorials, workshops, virtual classes, and podcasts
Designed for flexibility and high engagement, with options for on-campus and online study
Graduate Outcomes
Strong employability in business and public sector roles
Eligible for membership with the Australian Institute of Management (AIM)
Further Study
Graduates may progress to postgraduate degrees in business, management, or MBA programs
Entry Pathways
Available via academic preparation programs and SCU Diplomas
Advanced standing for prior learning or work experience
Early Offer program available for Year 12 students
Part time studies available; 6 yearsATAR: 60Your personal details, academic qualifications (predicted works too), a personal statement, evidence of your English language skills (with relevant qualifications), a reference and employment history are required for applications.IELTS: Overall Score 6.0, with a minimum of 5.5 in each bandLocation: China - TUSTBusiness ManagerHuman Resource SpecialistMarketing ExecutiveTourism ManagerProject OfficerAdministrative ManagerInternational Business ConsultantOperations Coordinator
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Southern Cross University
