Bachelor of Business / Bachelor of Entrepreneurship and Innovation

4 Years On Campus Bachelors Program

Murdoch University Australia

Program Overview

If you’re the kind of person who loves turning ideas into reality — maybe by starting something of your own or shaking things up within an organisation — this double degree is built for you. Over four years, you’ll gain the solid business foundations every leader needs (think marketing, law, accounting and strategic decision-making) while developing an entrepreneurial mindset that helps you create, innovate and lead with confidence.

What your journey looks like

Year 1 — Getting the fundamentals right
You’ll explore how business actually works and why it’s so influential in shaping the world. Subjects like Managing Your Career, Introduction to Accounting, Global Marketing, Business Law and Economics help you build awareness of different business environments — and where you might fit in.

Year 2 — Sparking your entrepreneurial side
This is where you shift from simply learning about organisations to imagining how you could change or grow them. Through units such as Foundations of Entrepreneurship, Entrepreneurial Strategy and International Business, you’ll start thinking like a founder or future leader.

Year 3 — Innovating for the future
You’ll explore what drives global innovation and growth. Subjects like Cultures of Innovation, International Business Negotiations and Introduction to International Finance give you practical tools for creating value in a fast-moving world.

Year 4 — Bringing big ideas to life
Your final year is all about applying what you’ve learned. With units like Stand and Deliver: The Compelling Entrepreneur, Scaling Agile Projects and Global Strategic Management, you’ll be preparing for real venture creation or leadership roles — supported by placement and enterprise skills options that boost your readiness for the market.

What you’ll specialise in

Business leadership
Entrepreneurship
Innovation and strategy
Global business
Emerging ventures and start-ups

What you’ll walk away with

You’ll graduate able to analyse markets, design innovative solutions, and lead with confidence — whether you’re growing an existing organisation or building something entirely new.

Aligned with industry and the future

The business components of this degree connect you to recognised professional pathways in business and accounting, while the entrepreneurship side gives you the creativity and adaptability employers value — especially in fast-changing industries.

Strong reputation. Strong opportunities.

Murdoch University is known for supportive teaching and strong graduate outcomes. With both business credentials and entrepreneurial skills behind you, you’ll have the flexibility to pursue start-ups, corporate roles, or create a career path entirely your own.

Experiential Learning (Research, Projects, Internships etc.)

When you choose the Bachelor of Business / Bachelor of Entrepreneurship and Innovation at Murdoch University, you won’t just learn how business works — you’ll actually do business.

From your very first semester, you’ll be working on real ideas, real challenges and real opportunities. You’ll analyse business models, build marketing plans, experiment with new concepts, and collaborate with mentors and fellow students who share your drive to make things happen. Innovation isn’t something you just read about at Murdoch — it’s something you practice.

You’ll take part in hands-on workshops, industry-connected projects, and creative problem-solving sessions that mirror professional environments. You’ll even have access to start-up spaces like Launchpad, where you can connect with local business leaders, work on live briefs, test your ideas and start building your own professional network right away.

Throughout the degree, you’ll get to:

Work with real organisations through industry projects and work-integrated learning
Use powerful entrepreneurial frameworks such as design thinking and lean start-up
Step into realistic business scenarios through immersive simulation experiences
Receive guidance from entrepreneurs, industry guests and mentors who know what it takes to turn ideas into successful ventures
Tailor your passion by choosing a major — from Marketing and Finance to International Business, Accounting, HR and more — and apply your entrepreneurial mindset within that field

By the time you graduate, you won’t just leave with a degree — you’ll leave with experience. You’ll have built connections, solved real business problems, and proven that you can take initiative and turn exciting ideas into action.

This is your chance to start your entrepreneurial journey now — not “someday.”

Progression & Future Opportunities

If you choose the Bachelor of Commerce at Murdoch University, you’re putting yourself on a path where you’ll graduate ready for meaningful work and professional growth. Graduates go into roles such as business analyst, financial advisor, marketing coordinator, and operations manager, giving you solid options across industries.

Here’s what this means for you:

Murdoch’s Careers & Employability team offers expert support through job-search modules, a dedicated career portal, networking events and a jobs board specifically for students and alumni.
You’ll engage in industry-relevant learning: the course integrates real-world business projects and work-integrated learning (WIL) options so you get hands-on experience before you finish.
The school emphasises strong industry connections – you’ll have opportunities to work on briefs for real clients or businesses, which helps build your network and experience.
Professional accreditation is built into many majors (for example in accounting or human resources) so that your degree aligns with recognised industry standards and helps you stand out in the job market.

Further Academic Progression:
Once you complete this bachelor’s degree, you have a number of clear options if you’d like to study further. You could pursue an honours year or a specialised master’s in business, finance or marketing, deepening your expertise and elevating your profile. You might also use the bachelor’s as a foundation for postgraduate research work or an MBA-type qualification if your long-term goal is leadership or strategic roles.