Bachelor of Arts and Bachelor of Business

4 Years On Campus Bachelors Program

University of Southern Queensland

Program Overview

If you’re someone who’s curious about both people and organisations — what moves cultures, what drives economies — the Bachelor of Arts & Bachelor of Business at UniSQ offers a brilliant blend of both worlds. You’ll gain creative, critical and cultural insight from arts alongside practical business, management and leadership skills, preparing you for a wide range of career paths.

Curriculum Structure

Year 1 — You begin by building a strong foundation with core courses from both Arts and Business. In Arts you might take courses like HAC1100 – Creating Impact and HAC1004 – Storytelling, where you learn how to communicate ideas and shape narratives. On the Business side you cover courses such as ACC1201 – Data Insights and Financial Performance, ECO1201 – Fundamental Economics, and MGT1101 – Human Capabilities for Business. This mix helps you start thinking analytically about people, society and commerce — and get comfortable juggling both.
Years 2–3 — As you move forward, you choose a major in Arts (e.g. Psychology, Environment & Sustainability, Creative Writing, Criminology & Criminal Justice, Visual Arts Curation and many others) and a major in Business (e.g. Business Accounting, Finance, Human Resource Management, Marketing, Information Systems Management, Emergent Leadership). For instance, if you pick Marketing and Creative Writing, you’ll sharpen your understanding of consumer behaviour and market dynamics while building storytelling, media and content-creation skills. Or choose Psychology with Human Resource Management and get a deep understanding of human behaviour plus skills for workplace leadership and people management.
Year 4 (Final) — In your final stretch, you’ll deepen your expertise in both chosen majors through advanced or specialised courses tailored to your interests. You’ll bring together what you’ve learned — critical thinking, cultural awareness, business strategy — to shape your unique profile as a graduate. This is also the time when internships, real-world projects or work-integrated learning (depending on your major) become more likely, helping you gain practical experience and confidence to step into the professional world.

Focus Areas
A flexible combination of arts (humanities, social sciences, creative & cultural studies) and business (finance, marketing, leadership, management, accounting, information systems)

Learning Outcomes
You’ll walk away able to understand and critique social and cultural context, communicate and think creatively, while also reading business data, solving practical challenges, leading teams and understanding organisational dynamics.

Professional Alignment (Accreditation)
If you choose the Human Resource Management major under Business, your degree will satisfy the educational requirements for membership with the professional body in Australia (AHRI), giving you legitimacy and a head-start toward becoming a certified HR practitioner.

Reputation (Employability & Rankings)
Because you graduate with 2 degrees in one timeframe — and with a unique blend of creative and business skills — you stand out to employers across many sectors. The business side of UniSQ is particularly well-regarded: UniSQ is recognised among top institutions for business and management, and trails among the best in Queensland for graduate employment and starting salary. This makes the double degree especially attractive if you want to maximise both employability and versatility.

Experiential Learning (Research, Projects, Internships etc.)

If you choose the Bachelor of Arts & Bachelor of Business at University of Southern Queensland (UniSQ), you’re signing up for a program designed to give you real-world skills and experience that go well beyond textbooks. This double-degree isn’t just about theory — it’s built so that you graduate with a combination of business acumen and specialised knowledge in arts, humanities or social sciences, giving you a highly flexible, career-ready foundation. You get to tailor the route by picking majors, minors or electives based on what you’re passionate about — and early on, sample a variety of disciplines to discover what truly interests you. Plus, thanks to UniSQ’s industry links, there are concrete opportunities to work on projects or internships with organisations, bridging what you learn in class with workplace realities.

Here are the key experiential learning opportunities that make this program stand out:

Combining two fields: you simultaneously study business (with majors like Marketing, Finance, Human Resource Management, Accounting, etc.) and an arts/social science major — so you emerge with two degrees and a versatile skill set ready for diverse workplaces.
Customisable majors & electives: from options like International Relations, Social Justice, Creative Writing, Psychology, Data Science, Visual Arts Curation and many more — you can build a degree pathway that matches your personal interests and career ambitions.
Industry-connected placements and internships: UniSQ encourages students to gain professional experience by working with real organisations on projects or internships, giving you a chance to practise business or arts-sector skills in a real work environment before graduating.
Practical business training: through core courses like “Customer Experience”, “Digital Disruption”, “Data Insights & Financial Performance” etc., you engage with contemporary business challenges — preparing you to handle real-world business problems.
Interdisciplinary skill-building: by merging arts and business, you develop critical thinking, creativity, analytical and communication skills — valuable across many sectors, from marketing and management to arts, social enterprise or community work.
Flexibility in study mode: the program offers on-campus (at Springfield or Toowoomba) and online options, meaning you can choose a mode that fits your lifestyle or other commitments, without losing access to the same learning and support resources.

Progression & Future Opportunities

If you choose the Bachelor of Arts and Bachelor of Business at University of Southern Queensland (UniSQ), you’d be joining a program that really gives you flexibility and strong career potential. Graduates from this double degree often move into roles such as business manager or analyst, marketing or brand-manager, HR consultant, policy or social-sector roles, communications or media, or even entrepreneurship or consultancy.

Here’s what this means for you:

UniSQ has a strong record — over 80% of undergraduates find full-time employment within four months of graduating. That means when you finish, you’re very likely to find a solid job soon after.
Because it’s a double degree, you graduate with two testamurs — one in Arts and one in Business — giving you a broader education and a wider variety of career paths.
The range of majors is huge: from Finance, Marketing, HR and Information Systems on the business side, to Psychology, Social Justice, International Relations, Creative Writing, Environment & Sustainability, Media and more on the arts side. So you can tailor your degree depending on what you enjoy and where you want to go.
UniSQ emphasises industry connections and offers internship or project-based experiences during your study. This gives you practical exposure to workplaces even before you graduate.
The Business major in HR (Human Resource Management) is professionally accredited, which helps if you aim to work in HR or organisational culture roles — it’s a recognized qualification that employers trust.

Further Academic Progression:
After finishing this double bachelor, you could continue at UniSQ (or elsewhere) for postgraduate study — for example a Master’s in Business, Management, International Relations or a specialised arts-based Master (depending on your major). That can deepen your expertise and open doors to more senior roles, research or policy work.