1. Murdoch University Australia
  2. Program
  3. Bachelors
  4. B.S Strategic Communication

B.S Strategic Communication

4 Years On Campus Bachelors Program

Murdoch University Australia

Program Overview

Strategic communication is an umbrella term to describe the activities of disciplines including public relations, management communication, and advertising. However, strategic communication is also increasingly recognized as a developing subfield within communication. As such, it explores the capacity of all organizations not only corporations, but also not-for-profit organizations (including advocacy and activist groups) and government for engaging in purposeful communication. The strength of the approach is its emphasis on strategy rather than on specific tactics as well as its focus on communications understood holistically

Program Key Stats

Rolling


Eligibility Criteria

2.8
33
65

NA
7
94

Additional Information & Requirements

Online Application

Career Options

  • Media Advisor
  • Social Media Manager
  • Strategic Communications Manager
  • Fundraising Coordinator

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